Monday, September 26, 2011

Design On A Dime

~NOTE~ If you're reading this hoping to find out what you can do to your website to give it the high dollar look, please read my previous post entitled "The Web Real Estate" and also "Less Is More...or wait..."

Is it possible to have a fully functioning website on a tight budget? Maybe, the better question would be is it possible to have a marketing plan that can be implemented on a tight budget as well? The answer, of course, is yes. You're saying, I want in...how can I do this?

There are different options you can try when looking for a way to market without spending big money. My first suggestion would be to tap into resources you may already have. Do you have a current employee who knows how to build a website? If not, do you have an employee with a passion for marketing design who would be willing to learn web work and graphic arts? Working solo? Do you have any friends or good acquaintances who does this line of work? Maybe, you have a passion for learning to do this stuff.

If the resources just are not there, shop around for a good company to help you out. Is there anyone local that can? If not, Blu Avenu would love to help and I'm confident we could. BUT, this post is NOT about me trying to get business. So, shop around. My opinion has always been that it's best to find a company that you can form a continuing relationship with. In effect, they become your employee. In other words, quick fixes aren't the answer. An example of a quick fix would be someone who builds you a website and gets it semi completed (or maybe even totally completed...for now) and then leaves you to find someone who can maintain it, or do it yourself. It's best if you find someone who will invest time into your company as well as you; someone who will grow to understand your needs as well as understanding the necessity for keeping current with the market.

Sounds like a lot of money, I know, but it doesn't have to be as much as you think. If you've just starting reading my blog, and you're looking to do the design stuff yourself, please see some of my previous posts...specifically, "The Web Real Estate" and also "Less Is More...or wait..." as well as "NEVER HIDE". All of my other previous posts have some tight budget tips also.

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